18 October, 2019 Revista Digital sobre Patentes, Marcas y Propiedad Intelectual

Updates on Non-Traditional Marks in Japan

WRITTEN BY: Yoko Someya, Ttrademark attorney OGASAWARA PATENT OFFICE, DAIDO-SEIMEI ESAKA BLDG., 13TH FLOOR

1-23-101, ESAKA-CHO, SUITA-SHI, OSAKA 564-0063 JAPAN, E-MAIL: [email protected]

Updates on Non-Traditional Marks in Japan

One year has passed since sound marks, moving marks, hologram marks, color marks and position marks became protectable under the Japanese Trademark Law. The first Notice of Acceptance for the non-traditional marks was issued on November 6, 2015. However, examination of the non-traditional marks at the Japan Patent Office mostly takes more time than that of traditional marks. In the meantime, the examination guideline on distinctiveness of marks has been revised as of April 1, 2016. This report introduces updates on the non-traditional marks, including statistics, examples of registered marks and the revised regulations.

I. The statistics of application (registration) of each non-traditional mark

The number of applications for the non-traditional marks filed with the JPO from April 1, 2015 to April 6, 2016 is shown in the table below. 32 sound marks have been allowed for registration among 407 applications and 26 moving marks have been allowed for registration among 87 applications. So far, 472 applications were filed for color marks, however, none of them is allowed for registration.

Captura de pantalla 2016-06-03 a las 14.51.44

II. Update on the non-traditional marks respectively

Captura de pantalla 2016-06-03 a las 14.52.22

[Source: Trademark data as of May 17, 2016 at J-PlatPat]

II. Update on the non-traditional marks respectively (i) Sound Marks

Captura de pantalla 2016-06-03 a las 14.54.48

Sound marks consisting of jingle, sound or melody without lyrics (words) have not been allowed for registration. The mark below (JP Trademark Application No. 2015-29809) was filed on April 1, 2015 and is still pending.

Captura de pantalla 2016-06-03 a las 14.52.57

[Definition of Use]
In accordance with the revised Trademark Law, ‘act to sound a sound mark’ and ‘act to record a sound mark in a recording media (DVDs, master tapes and so on)’ are considered as use of the sound mark. Since act to pronounce a word mark is not prescribed as use of a mark, it would be advisable to obtain trademark right for a sound mark if the sound mark is used or licensed.

(ii) Moving Marks

Captura de pantalla 2016-06-03 a las 14.56.05

(iii) Hologram Marks

Captura de pantalla 2016-06-03 a las 14.57.21

(iv) Marks consisting exclusively of one or several colors

No color mark has been allowed for registration. In accordance with the examination guideline, all color marks are not inherently distinctive and it is required to submit evidence to prove acquired distinctiveness through use.

Captura de pantalla 2016-06-03 a las 14.58.58

(v) Position marks

Captura de pantalla 2016-06-03 a las 15.00.13 Captura de pantalla 2016-06-03 a las 15.00.38

The position marks below do not contain any distinctive word and are still pending.

Captura de pantalla 2016-06-03 a las 15.01.10

In accordance with the examination guideline, if a position mark is considered by the relevant public as decoration, ornament or pattern to improve aesthetic impression or function of goods, the position mark shall be rejected as a non-distinctive mark. However, in line with a recent trend in appeal decisions on 3D marks, a position mark consisting of part of design of goods or packages may be distinctive, if the position mark is characteristic, original, prominent or famous and if identical or similar signs are not commonly used in the relevant business circle.

III. Acquired distinctiveness through use

Whether distinctiveness through use has been acquired or not will be examined in consideration of (i) applied mark, (ii) mark actually used, sales volume, duration and geographical area of use, (iii) advertising method, frequency, area and costs, (iv) existence of identical or similar marks used by a third party, (v) goods or services and other considerations in the relevant market and (vi) survey on recognition of the mark by the relevant consumers.

IV. Right to Continuous Use of Unregistered Sound Marks, Moving Marks, Hologram Marks and Color Marks
If a person/company has used a sound mark, moving mark, hologram mark or color mark, which is identical or similar to other’s registered mark used for identical or similar goods or services, before the date of enforcement of the revised laws, the person/company is entitled to have a right to continuous use of the unregistered mark within the geographical area or scope of business as of April 1, 2015. If the mark had become well-known among the relevant public as of April 1, 2015, the mark can be used without the geographical limitation.

For more information, please feel free to contact us at [email protected]

Captura de pantalla 2016-06-03 a las 15.01.46

Comparte tu opinión sobre este artículo

Comentarios

Related Posts

Propiedad Intelectual en la Industria 4.0

29 abril, 2016

29 abril, 2016

FUENTE: Adrianni Zanatta., Adrianni Zanatta Alarcón, Departamento de Ingeniería Mecánica, Politecnico di Milano.,  Via La Masa 1, 20156 Milano, Italia, [email protected]  ...

Impresión 3D, una técnica no-convencional de manufactura

6 julio, 2016

6 julio, 2016

FUENTE: ADRIANNI ZANATTA ALARCÓN and ANDRÉS RAMÍREZ PORTILLA, Departamento de Ingeniería Mecánica, Politecnico di Milano. Via La Masa 1, 20156...

Los términos genéricos como complementos marcarios ¿Ventaja o desventaja jurídica-comercial?

23 septiembre, 2016

23 septiembre, 2016

Fuente: LIC. JOSÉ ROBERTO GARZA GARCÍA, Protección de Marcas y Patentes,  [email protected],  www.promapmx.com, Monterrey, Nuevo León, México LA EXCLUSIVIDAD NACE...

Productos con Licencia de Marca venden 2 mil 50 mdd en México: Promarca

27 mayo, 2016

27 mayo, 2016

FUENTE: Antimio Cruz Bustamante, Reportero de Ciencia, Tecnología e Innovación, Revista Mi Patente. [email protected]   El nuevo presidente de la Asociación...

Formación de emprendedores vinculados entre las universidades, el gobierno y las empresas

19 diciembre, 2017

19 diciembre, 2017

FUENTE: SALVADOR GONZÁLEZ-PALOMARES, Centro de Bachillerato Tecnológico Agropecuario 70 y 127 [email protected],   https://www.facebook.com/ChavaGonzalezJalisco/?ref=aymt_homepage_panel Resumen En nuestro país se requiere...

Sorprende caída de meteorito en Uruapan

27 mayo, 2019

27 mayo, 2019

El registro fue aproximadamente a las 9:15 de la noche, cuando vecinos reportaron que escucharon un fuerte estruendo

Realidad Virtual, Materializando Los Sueños.

30 mayo, 2016

30 mayo, 2016

FUENTE: Adrianni Zanatta Alarcón and Said Robles Casolco Politecnico di Milano – Universidad Autónoma del Estado de Morelos   [email protected] – [email protected]    ...

Descubre UNAM antibiótico para tuberculosis en veneno de alacrán

17 junio, 2019

17 junio, 2019

Los expertos de la UNAM ya patentaron el antibiótico descubierto en el veneno de alacrán, con potencial para ser utilizado como fármaco contra la tuberculosis

Superindustria protege Invenciones implementadas por computador para mejorar las señales de video

21 julio, 2016

21 julio, 2016

FUENTE: HENRY ROBERTO PLAZAS F., Jefe de Prensa, Delegatura Propiedad Industrial, Superintendencia de Industria y Comercio. Bogotá, Colombia www.sic.gov.co La Superintendencia de...

Transforman cascajo y composta para elaborar suelos fértiles

7 septiembre, 2017

7 septiembre, 2017

Fuente: ANTIMIO CRUZ BUSTAMANTE, Reportero de Ciencia, Tecnología e Innovación, Revista Digital Mi Patente, [email protected], www.mipatente.com Un proyecto mexicano, que...

Científicos curan heridas con pegamentos de células madre

24 abril, 2019

24 abril, 2019

Ahora se puede crear una nueva generación de pegamentos quirúrgicos inteligentes para heridas crónicas

MARCAS ATÍPICAS PARTE II

30 abril, 2018

30 abril, 2018

Autora: HUGETTE RODRÍGUEZ HERNÁNDEZ, Especialista en Propiedad Intelectual, experta en Sistema de Oposiciones, SELCO®, www.gruposelco.com, [email protected] Una vez que revisamos...

LA COINCIDENCIA ASOMBROSA

6 mayo, 2016

6 mayo, 2016

FUENTE: Mariano Castillo, [email protected], https://www.facebook.com/mariano.castillo.1232 Conocemos bien la vida de Charles Darwin, está bien documentada. Es uno de los científicos...

INSTITUTO MEXICANO DE LA PROPIEDAD INDUSTRIAL

1 junio, 2017

1 junio, 2017

(Primera Sección) DIARIO OFICIAL Jueves 1 de junio de 2017 INSTITUTO MEXICANO DE LA PROPIEDAD INDUSTRIAL ACUERDO por el que...

Mexicanos exponen innovaciones en la Feria Aeroespacial FAMEX 2017

3 mayo, 2017

3 mayo, 2017

Fuente: ANTIMIO CRUZ BUSTAMANTE, Reportero de Ciencia, Tecnología e Innovación, Revista Digital Mi Patente, [email protected], www.mipatente.com La segunda edición de...